Who We Are
We’re not here to do what everyone else is doing.
We’re here to do it better.
Indigo Wolf was founded in 2010 on the Surf Coast of Victoria with one clear purpose: raise the bar for custom sportswear. We’re not chasing fast fashion. We’re building gear that lasts, gear that means something, and gear that reflects the pride of the schools, clubs and businesses who wear it.
Our founders are Nathan Sayers and Damian MacRae, two former PE teachers who were tired of seeing students in custom sportswear that didn’t fit, fell apart, or lacked a design edge. From the garage floor of Nathan’s home, they set out to change that.
Fifteen years on, everything we make is still proudly designed in Australia. From our headquarters at 28 Baines Crescent in Torquay to our base in Wollongong, our local teams bring our vision to life every day. We have grown to service more than 3,000 schools, clubs and businesses nationwide.
We're still a family business. We're still local. And we’re always up for a chat.
From school leavers wear to team uniforms and fully branded merchandise for businesses, if it needs to be customised, then we can make it happen.
Our Philosophy
Do it properly or don’t do it at all. We believe in quality without shortcuts, service without excuses and design that means something. That's why such a high number of our clients reorder year after year, and our average customer relationship spans 6 years.
We exist to support future champions. Whether it's a Year 6 class hoodie, a netball team's playing kit or branded merch for a small business, it deserves to be done right.
Our Commitment to Sustainability
We don’t believe in throwaway fashion. We produce everything to order, cut down waste at every stage, and use compostable packaging across the board.
We offer recycled, Australian-grown fabrics where we can. We’ve eliminated swing tags because they just end up in landfill. And we’re always pushing to do more.
In early 2025 we became an authorised supplier of decorated Patagonia gear, bringing one of the world's most ethical apparel brands to schools and clubs across Australia.
Our Community
We work with schools, clubs and local businesses that care about quality and community. Whether it's grassroots sport, education, or junior leadership programs, we’re proud to help teams show up with confidence and pride.
Our partners and supporters are an important part of the Indigo Wolf pack. We’re not just making gear for them, we’re backing them. And when we say we’ll deliver, we do.
